BE A TRENDSETTER, THIS AUTUMN, WITH EVERDAY PERFORMANCE OUTERWEAR
When it comes to outerwear, as brands respond to the challenge of what today’s customers want, jackets remain a staple to navigate the changing seasons. While some styles remain timeless and classic, others are being reimagined, redesigned and even reintroduced to those looking for inspiration to stay warm and on-trend, this season. In this latest part of our Elevate your Outerwear campaign, we highlight some of our highest-trending jackets. We’re helping you outperform every season with style, focusing on a category that appeals to corporate and leisure customers alike.
AN INDUSTRY PERSPECTIVE
Stylish, fashionable … as well as warm and weatherproof. That’s what we’re seeing across this range; and while there are many options to choose from, there are also some standout pieces. Windbreakers, which have cycled in and out of style for decades, are coming back into the spotlight, according to fashion designer Jazmin Monét: “Although windbreaker jackets were very popular in the ‘90s, we’ve seen a resurgence in this style”, she told BusinessInsider.com in an article earlier this year. Lightweight, water-repellent, foldable and often technical in fabric performance, windbreakers are resurfacing across the fashion, sports and corporate world as a great option for staying ahead of the transitional weather.
Going on to talk about hardshell jackets, the designer continued: “Hardshell jackets, in general, are great, and it’s nice to see them being made out of innovative and unorthodox materials”. These are a corporate workwear and uniform staple, as well as a great option for everyday wear, thanks to the breathable yet often waterproof outer layer which provides a smart and comfortable look for every season.
Puffer coats have remained popular over the years, with subtle design features helping them stay at the forefront of fashion outerwear. This autumn, we’re seeing a shift back from the more fitted versions with less filling to thicker coats, with fashion designer Jarrah Webster reflecting, in the same article, that “the trend isn’t visually appealing anymore, and it’s becoming less and less original”.
A SUSTAINABLE STEP FORWARD
In another trend driven by customer demand, sustainability in fashion design continues to remain high on the agenda. An increasing number of outerwear products are now made from innovative and more sustainably sourced materials, with responsible production, to help reduce their environmental impact.
Organic cotton, Fairtrade cotton, recycled fabrics, non-toxic dyes and ethically-produced materials are all becoming more mainstream for the sustainably-aware consumer.
Outperform the competition, this season, and generate outstanding results with superior products and unmatched expertise from Ralawise.
PRODUCT SHOWCASE
Wide padded jackets: From the everyday lightweight and water-resistant Premier ‘Recyclight’ padded jacket (PR817), made from 100% certified recycled nylon and polyester, to the more tailored 2786 Terrain padded jacket (TS030) for a stylish yet modern look that’s easy to pack away, or the Nimbus Sierra luxury jacket (NB60M) with its duck down insulation and YKK Metalux zips, there’s a padded jacket to complete every seasonal look for both work and play.
Practical hardshells: This all-weather style of jacket has been redefined for today’s wearer, with the Stormtech Matrix system jacket (ST179) offering a lightweight and thermally robust shell liner that zips in and out as required. For an alternative style, there’s Stormtech’s Atmosphere 3-in-1 jacket (ST948), available in Black/Granite, Marine Blue/Black and Red/Black, and in sizes S–2XL; or, for a softer style, consider the Stormtech Patrol (ST011) – a technical softshell jacket with the attitude of a hardshell, thanks to its technically-engineered design, for versatility in all weathers.
Sustainable outerwear: For stylishly sustainable outerwear, check out one of our many recycled garments, including Result’s Compass padded softshell jacket (R237X) with on-trend padding for extra warmth, made from 100% recycled polyester. Regatta Professional’s Honestly Made recycled softshell jacket (RG350) offers quick-drying, super-soft material; or, for a lighter-weight option, there’s Build Your Brand’s Recycled windrunner (BY151), made from recycled fabrics, for those who need to be active in the fresh air.
Windbreakers: Jump on the latest trend with Asquith & Fox’s Men’s lightweight shell jacket (AQ201), with elasticated hem and cuffs and high-shine zip front. Result Core’s Windcheater (R204X) has exceptional levels of weather protection in lightweight, foldable fabric; or, for a good all-rounder, consider Build Your Brand’s Wind runner (BY016) with a mesh lining for breathability and weatherproof outer fabric, in sizes S–5XL.
TRENDING OUTERWEAR FOR EVERY OCCASION
As the go-to distributor for all your fashion-conscious outerwear requirements, we have the industry’s biggest range of products, including 19 exclusive brands, across a range of styles, colours and sizes. Talk to us today about our unmatched selection of outerwear and get ready to outstyle the competition.
Outperform the season in style and stay ahead of the competition with our trending fashion outerwear.
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